The readership of the Find a Christian Business is large, given both our print and online presence, and also our promotions via
a wide variety of Christian media. With some 2 million church-going Christians across Australia and New Zealand, we reach a huge number of people.
Find a Christian Business is primarily comprised of businesses owned and/or managed by Christians. It provides a way for Christians across Australia to locate Christian service providers. The directory also provides a cost-effective advertising medium and enables owners of Christian businesses to reach a targeted audience. Find a Christian Business is promoted in Christian media and through churches, hence the directory is (primarily) comprised of businesses owned or managed by people connected to those networks, or who service those networks. Another way of saying this is that participation in the directory comes from people from within local churches, businesses that have working relationships with local churches or who support local churches. NB: No business can be Christian in/or of itself! It can only have Christian owners/workers etc. (i.e. only a person, not a business entity, can make a decision of faith in Christ to become a Christian)
Initiate Media is a Christian-based organisation and operates on Christian principles. Therefore, the Publisher would not accept advertising that contradicts those principles (e.g. companies that engage in any immoral activities, etc) or that contradicts its work in the community (e.g. alcohol companies, etc.) This is a general guideline, however, Initiate Media (as with any Publisher) reserves the right to cancel any material deemed inappropriate.
Find a Christian Business has been in operation since 2000. Initially started by Hillsong Emerge, in late 2006 it was sold to Media Incorp (In 2011 we changed our name from Media Incorp to Initiate Media. This is to fall into line with the fact that in New Zealand, the USA and the UK we trade under the name of Initiate Media.) Initiate Media also publishes New Zealand's Christian Directory, which, as of 2012, will also be known as Find a Christian Business. The New Zealand directories have been in operation for 14 years, originally under the ownership of Elim Church. Their directories were acquired by Initiate Media in 2008, and we rolled their city directories into one national print and online directory titled New Zealand's Christian Directory.
Whilst we cannot guarantee the effectiveness of the directory for all businesses we know it works for most, as approximately 60% of advertisers re-book every year. The implementation of new, technology-based features will ensure that it continues to lead the way in connecting Christian service providers with those in need. We reach a very large segment of the Christian community and we also offer very affordable advertising rates.
To advertise, phone our friendly advertising team on (Australia) 1300 72 66 25, (New Zealand) 09 361 6710, or email firstname.lastname@example.org.